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Wednesday, January 20th 2016

Measure Your Digital Awareness Workshop

10:30 - 13:30

Worried your prospects and fans are leaving Facebook for Instagram? Are you attempting to take on-line bookings but no one is biting?

These subjects and more will be discussed at this FREE Measure your Digital Awareness workshop at Auchentoshan Distillery on 20 January 2016. 

REGISTRATION REQUIRED: Sign up for the workshop now via Eventbrite.

This workshop is part of the Digital Tourism Scotland programme and is open to all tourism and hospitality businesses in the Loch Lomond, Trossachs, Stirling and Clyde Sea Lochs areas.

It will cover a broad range of topics, from the latest social media platforms to the importance of good design.

Topics include:

  • The ever evolving world of social media platforms, looking at Snapchat, Facebook, Periscope, Twitter, Instagram…  to name but a few! 

  • The impact of increased mobile usage on user experience expectations and search engine optimisation.

  • How using good design can be persuasive and help convert customers.

  • How to source engaging content.

  • The importance of a digital strategy and a methodology to work to.

Outcomes

By attending this session you will understand if you are using the correct platforms to engage with your key audiences and the tools available to measure return on investment.  

**BRING YOUR OWN DEVICES (LAPTOPS, SMARTPHONES, TABLETS) TO ACCESS THE DIFFERENT PLATFORMS AND TOOLS ON THE DAY!**

Please direct any enquiries or questions regarding our learning and develop programme to admin@lovelochlomond.com 

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