Brilliant Moments are on Our Doorstep
A new marketing campaign designed to encourage Scots and those in the north of England and Northern Ireland to uncover the Homecoming Scotland 2014 events on their doorsteps has been launched by Tourism Minister Fergus Ewing in Edinburgh.
The new Homecoming Scotland 2014 TV advert is accompanied by a promotional campaign on radio and in print and a special Homecoming App allows users to search events, bookmark favourites, check in while at events and take photos to seamlessly share with friends and those around them. Visitors can also download a special e-brochure which highlights events by area and more.
Scottish tourism minister Fergus Ewing said: “The world-class events planned for Homecoming 2014 create a huge opportunity for Scotland, boosting our tourism industry and wider economy and positioning our country on the international stage as a dynamic and creative nation”.
“The Doorsteps TV advert showcases some of the other inspirational events and activities happening across Scotland in 2014 and warmly invites our people and visitors closer to home to join the celebration”.
The Year of Homecoming Scotland 2014 offers visitors and locals alike across Scotland an amazing array of events and activities throughout the year, with the opportunity to get to know places and spaces which perhaps they haven’t got round to visiting yet.
View the Homecoming Scotland video
Download the e-brochure
Download the Homecoming App
Loch Lomond and the Clyde Sea Lochs offer the perfect opportunity to get out and discover what’s on your doorstep and are easily accessible from Glasgow, Edinburgh and Stirling.